Posted in: Tips, Tricks, & Best Practices for Festival Organizers on February 10, 2017 by Natasha Hillier

will-call-2

Having supported and experienced many festivals’ will call & box offices operations, I have seen what works and what doesn’t in terms of festival will call.  Most festivals offer an option for their attendees to pick up their tickets at a will call location onsite. Many times, you don’t realize what issues may arise until it’s far too late. Obviously, you want your attendees to be processed quickly and efficiently. No one wants to stand in long lines and it…

Posted in: Tips, Tricks, & Best Practices for Festival Organizers on January 23, 2017 by Natasha Hillier

acess-control-1

So much time goes into preparing for the “onsite experience” of patrons ahead of time. Festival & live event organizers are actively trying to figure out which artists will be a hit, what food vendors they will like, what types of beverages they’re going to serve, how many mobile charging stations they should have onsite, and so on… but there is something that is often overlooked and is a critical part of ensuring a positive patron experience: festival access control!…

Posted in: Tips, Tricks, & Best Practices for Festival Organizers on January 12, 2017 by Natasha Hillier

festival revenue

Have you ever wondered, “how do festivals make money?”. You’ve seen some of the data online and watched some of the videos where these incredible festivals are obviously making a killing on their event… Festival revenue sources can be a bit of a mysterious beast for some, but did you know that last year, in the UK alone, indie festivals pumped over a billion pounds into their local economy? That’s over 1.5 billion US dollars! What’s the big take away…

Posted in: Tips, Tricks, & Best Practices for Festival Organizers on December 14, 2016 by Natasha Hillier

Festival Catering

Everyone needs to eat during their stay at your event, and we’re not just talking patrons — your staff, artists, and volunteers are working so hard to put your event together and need to be fed well!  This is why festival catering or live event catering is such an important element of an event! That being said, when setting up your festival catering plan, things are often overlooked until they actually become a major issue onsite — which is, of…

Posted in: Tips, Tricks, & Best Practices for Festival Organizers on November 28, 2016 by Natasha Hillier

cyber4

This blog was written by Marcato’s CEO & Cheif Security Officer, Darren Gallop, a Certified Information Systems Security Professional (CISSP), with over 20 years of experience in the festival and live event industry! Over the last 10 years, we have watched as the festival space has adopted a plethora of new technologies. Both festivals and supplier partners process and store huge quantities of personal and confidential information about our patrons, partners, employees, investors, artists, volunteers, and vendors.  And we do so…

Posted in: Uncategorized on October 24, 2016 by Natasha Hillier

youtube-overlay-darren

Last week everything changed in the Live Event Management space when we dropped our most recent software update – Marcato Live! Marcato’s software, now more powerful than ever, has been re-designed to assist festivals & live events from all sectors of the space. The new update is faster, cleaner, and does more than ever before – allowing live event organizers to accomplish tasks with lightning-fast speed & efficiency, saving even more time & money! Whether you’re a music festival, film…

Posted in: Tips, Tricks, & Best Practices for Festival Organizers on July 26, 2016 by Natasha Hillier

best-tools

If you’re a festival producer, there’s a lot riding on just a few days of programming… If you mess something up, it’s a whole year before you get the opportunity to redeem yourself. In our latest video, we explore the competitive nature of the festival industry and challenge festival producers to get the most out of their planning efforts by using the best tools available to them, including Marcato’s Festival Management Software.  “There’s a lot of demand for unique experiences,”…

Posted in: Tips, Tricks, & Best Practices for Festival Organizers on May 31, 2016 by Natasha Hillier

festival-website-design

As a company that works with festivals, we visit A LOT of festival websites.. It’s such an exciting genre of website to explore! I mean, think about it… the entire purpose of these things is to promote some of the greatest parties in the world! So they’d better look incredible, right!? But, festival websites can’t just look awesome, they need to be functional. They need to contain essential pieces of information that quickly assist potential attendees with their buying decision.…

Posted in: Tips, Tricks, & Best Practices for Festival Organizers on March 1, 2016 by Natasha Hillier

festival-sponsorship

This blog was written by Marcato CEO Darren Gallop and was originally published at www.festivalinsights.com, but is now available in full here! After a 20-year career in the festival and music industries, spent both as an organiser and as a sponsor, I’ve held some very unique positions that have allowed me to gather useful insights into the field of festival sponsorship. The conclusion I’ve come to after all these years is that for most festivals, selling sponsorships is not actually their biggest issue (because, in…

Posted in: Tips, Tricks, & Best Practices for Festival Organizers on February 1, 2016 by Natasha Hillier

festival-tech

This blog was written by Marcato CEO Darren Gallop and was originally published at www.festivalinsights.com, but is now available in full here! As Teresa Moore mentioned in a recent Festival Insights Insider article, the festival industry is now professionalizing at an intense rate and the need for specialised technology and staff has never been greater. Festivalgoers’ growing expectations have raised the bar in terms of what’s required to stage a world­-class festival. Because of this shift, festival organizers are now being forced to resort to specialized…

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