Posted in: Short Weeklys What's App? News from the app and the office on August 25, 2011 by Ethan Fenton
We’re excited to announce Marcato Digital Solutions has secured $500,000 in financing from Innovacorp, Enterprise Cape Breton Corporation, Coastal Community Business Development Corporation, and the National Research Council of Canada Industrial Research Assistance Program.
A Nova Scotia-based company, we develop productivity software for the music industry and have received the half-million dollar boost to bring our artist management and music festival management tools to users around the world.
“Marcato makes it easier to do anything from solo-artist and band management to the planning and execution of world class, multi-day music festivals and events,” said Darren Gallop, president and CEO of Marcato and an artist and label manager himself. “Our software reduces time wasted entering, re-entering and looking for information and increases a manager’s ability to organize and collaborate with their team while keeping everyone accountable.”
We offer two products: Marcato Musician (marcatomusician.com) and Marcato Festival (marcatofestival.com). Marcato Musician is web-based artist management software that lets musicians and band managers track communications, schedule bookings, stay on top of tasks and deadlines, manage contacts and venues, store files in a centralized file manager, promote upcoming gigs on social networking sites, and generate printable tour itineraries and media kits. Marcato Festival offers similar features to festival organizers, helping them manage artists, shows, workshops, volunteers, media, logistics and communications.
“Marcato has been a lifesaver in terms of organizing an event of our size and scope,” said Jonny Stevens, Executive Director of Halifax Pop Explosion, an international music festival and conference that uses Marcato Festival to present 150 bands in 18 venues over 5-days to more than 17,000 fans and industry delegates from around the world. “It makes it really easy for me to keep watch over the dozens of staff and team members we have, and allows us to schedule volunteers, production staff and more. Marcato has also helped keep costs significantly lower than if we didn’t use the system.”
In addition to Halifax Pop Explosion, Marcato already counts as customers renowned artists, companies and events such as Australia’s Peats Ridge Festival and Sydney Blues & Roots Festival and Canada’s Gordie Sampson, Joel Plaskett, Mary Jane Lamond, Winnipeg Folk Festival, Stan Rogers Folk Festival, Celtic Colours International Festival, and the East Coast Music Association.
Innovacorp, Nova Scotia’s technology commercialization agency, manages a venture capital fund that invests in early stage, high growth companies. Target industries include clean technology, information technology, and life sciences. Seed and venture capital investment is a critical part of Innovacorp’s High Performance Incubation (HPi) business model, which has earned international recognition as a best practice approach to technology commercialization.